Executive - Talent Search at Haarvard Management Consultants
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Key Account Manager - HORECA (4-12 yrs)
Accountabilities
- Accountable for Volume and Net Sales Value (NSV) delivery of the portfolio for the assigned accounts for driving sustainable sales through key accounts.
- Execute and Measure Brand building, Availability, Visibility, Quality, Price, Activation and Promotion in these key accounts.
- Build strong relationships with key customers in accounts to enhance long term business opportunities. Including with high profile business owners, General Managers and F&B directors.
- To deploy & manage A&P and trade spend budget for key accounts as per activation calendar by activity-Brand.
- Drive initiatives to increase share of voice in assigned accounts with through the line activation including trial generation, being the choice of brand in Banquets, effective drink strategy deployment etc.
- Increase visibility of brands at the point of decision in the outlet and other brand building
collaborations. Actively participate in promotions and events, which often occur in the evenings, or on weekends.
Role & responsibilities :
- Graduation/MBA with 4 to 12 years of experience in Sales & Marketing
- Should have experience in HORECA/Institutional Sales
- Hands on experience in Selling the products to 5 Star hotels, Restaurants, Bar, Pubs or Big Chains
- Preferably from Beverages, Alco and FMCG
- Excellent Communication skills
BR
Ramiya - Sr. Executive Talent Search
90470 07970
