Talent Acquisition Manager at Kama Ayurveda
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Kama Ayurveda - Assistant Manager - Content Writing - Marketing Communication Sector (4-10 yrs)
We're looking for a smart & strategic content expert who stays updated with the beauty industry and all that's happening in retail. We want a content writer who can bring the narrative of the brand to life while creating an exciting environment for our customers.
The role involves creating editorial-led commerce experiences across consumer interfaces; both offline and online.
- Oversee content asset creation end-to-end as per brand language and omnichannel strategy (Retail & Digital) to strengthen the category of Ayurvedic Beauty (Luxury).
- Responsible for content assets that create a seamless experience at all touchpoints and across all channels. These include in store content assets, videos, website assets, emailers, SMS & ad copies.
- To work closely with social media team and build brand narrative with strong storytelling
- Work closely Marketing & Ecommerce Team for to create engaging content
- Working in liaison with external agencies and freelancers from time & time. This includes, monitoring and assessing and measuring the ROI of campaigns.
Basic Qualifications
- Work experience in content writing & beauty segment is preferred with previous experience in short form, long form writing & copywriting & creative asset copy
- Excellent written and verbal communication skills
- Ability to write short form content for in store, ecommerce & performance marketing
- Basic understanding and experience with Off Page & On Page SEO
- Good organizational skills including prioritizing, scheduling, time management, and meeting deadlines.
The position will be based in Kama Ayurveda's Head Office in Noida,Sector 16.
Experience - 5 years
Location - NOIDA
Educational Background
- BA/MA in English Literature
Additional desired attributes :
- Certification in Digital Marketing +/ Content Writing / Digital Marketing /