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29/03 Arshia Gupta
Talent Acquisition Manager at Kama Ayurveda

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Kama Ayurveda - Assistant Manager - Content Writing - Marketing Communication Sector (4-10 yrs)

Noida Job Code: 319262

We're looking for a smart & strategic content expert who stays updated with the beauty industry and all that's happening in retail. We want a content writer who can bring the narrative of the brand to life while creating an exciting environment for our customers.

The role involves creating editorial-led commerce experiences across consumer interfaces; both offline and online.

- Oversee content asset creation end-to-end as per brand language and omnichannel strategy (Retail & Digital) to strengthen the category of Ayurvedic Beauty (Luxury).

- Responsible for content assets that create a seamless experience at all touchpoints and across all channels. These include in store content assets, videos, website assets, emailers, SMS & ad copies.

- To work closely with social media team and build brand narrative with strong storytelling

- Work closely Marketing & Ecommerce Team for to create engaging content

- Working in liaison with external agencies and freelancers from time & time. This includes, monitoring and assessing and measuring the ROI of campaigns.

Basic Qualifications

- Work experience in content writing & beauty segment is preferred with previous experience in short form, long form writing & copywriting & creative asset copy

- Excellent written and verbal communication skills

- Ability to write short form content for in store, ecommerce & performance marketing

- Basic understanding and experience with Off Page & On Page SEO

- Good organizational skills including prioritizing, scheduling, time management, and meeting deadlines.

The position will be based in Kama Ayurveda's Head Office in Noida,Sector 16.

Experience - 5 years

Location - NOIDA

Educational Background

- BA/MA in English Literature

Additional desired attributes :

- Certification in Digital Marketing +/ Content Writing / Digital Marketing /

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