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22/06 Priyanka
HR Manager at Kalagato

Views:7 Applications:7 Rec. Actions:Recruiter Actions:3

KalaGato - Lead - Marketing (0-10 yrs)

Bangalore/Delhi NCR Job Code: 219621


1. Help identify and refine acquisition targets (mobile apps & studios) and the methodology associated with the same.

2. Negotiate the best prices and buying frameworks for various mobile apps & studios that we want to acquire.

3. Work closely with our M&A team to identify apps worth purchasing, price to pay and revenue optimization upside.

4. Work closely with the product, engineering and business teams on the development, QA and release of the products.

5. Drive advertising revenues and business-planning process across cross-functional teams of the company.

6. Optimize ad formats and backend software to maximize CPMs and Inventory fill rates without compromising on user experience.

7. Assess different ad networks, negotiate the best rates.

8. Develop, implement, and maintain timelines across multiple departments.

9. Translate strategy into detailed requirements for prototype construction and final product development by engineering teams.

10. Ad Hoc projects that the company may need to prioritize or ask you to get involved with basis your expertise.

Requirements :

1. Strong experience in a mobile ad revenue and monetization role

2. Hands-on experience in managing monetization across a portfolio of mobile products.

3. Knowledge of Ad Networks, Mediation and RTB.

4. Understanding of the Google AdMob framework and experience in dealing with ITV issues.

5. Excellent communication skills.

6. Ability to ideate & execute.

7. Experience managing & executing monetization across multiple apps (products) and use cases is a big plus.

8. Amendments to this Job Description may be made from time to time in the normal course of business.

Preferred Skills :

1. Knowledge and hands on experience in revenue and monetization

2. Should have knowledge of Ad networks, MEdiation amd RTB.

Qualification :

Education: MBA

Job Location : Bangalore/ Delhi NCR (willing to relocate as per company needs)

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