Brand Manager at Jumbo Sleep
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Jumbo Sleep - Executive - Brand & Marketing (0-3 yrs)
Brand & Marketing Executive
- Manage marketing activities
- Research on new ideas to market the product
- Collaborations with the Agencies and influencers
- Manage customer support
- Knowledge of social media marketing
- Knowledge of PPT, Excel, Word
- Plan, strategies and execute marketing designs and activities to establish and maintain brand presence in the market
- Define product strategies and road maps
- Research and determine product weaknesses and areas to be modified
- Develop sales tools and collateral's
- Develop effective product positioning in the market
- Conduct competitive strategic analysis, consumer segmentation, and consumer insight development
- Develop mid-term plan and financial analyses
- Brief and train sales personnel
- Launch and oversee advertising and media planning
- Coordinate activities of specialists involved in the brand positioning of the products
- Undertake package development strategies
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