Senior Executive - HR at JP Funware & Technologies Pvt Ltd
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JP Funware & Technologies - Executive - Marketing (0-1 yrs)
Key Responsibilities:
- Develop and execute performance marketing strategies to drive user acquisition and retention.
- Conduct keyword research and optimize website content for SEO.
- Manage and grow our social media presence across platforms like Facebook, Twitter, Instagram, and LinkedIn.
- Create engaging and compelling copy for marketing campaigns, advertisements, and social media posts.
- Perform market research to identify trends, opportunities, and competitor analysis.
- Collaborate with influencers and manage influencer marketing campaigns.
- Monitor and analyze campaign performance metrics to optimize strategies.
- Collaborate with cross-functional teams to understand user needs and develop marketing solutions
Key Skills and Experience Required:
- 6 months to 1 year of hands-on experience in performance marketing (Meta and Google) and market research is mandatory.
- Proven experience in SEO, social media management, copywriting, and influencer marketing is preferred.
- Strong analytical skills and proficiency in tools like Google Analytics, SEMrush, or similar.
- Excellent written and verbal communication skills.
- Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously.
- A passion for gaming and a strong understanding of digital marketing trends.
- Bachelors/Masters in Marketing, Business, Communications, or a related field.