Lead - HR at Jaypore eCommerce Pvt Ltd
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Jaypore - Executive - Content & Public Relations (2-3 yrs)
- Ideate, create and execute relevant, original and high-quality content on a daily basis.
- Maintain an editorial calendar for all relevant platforms.
- Create, curate and manage all types of content (images, video and written).
- Monitor, listen and respond to customer queries in the brand's voice over social media platform.
- Participate in conversations online wherever essential with the aim of delighting the customer / fan.
- Work closely with different functions within the organization to get a bird's eye view of what we can talk about, especially the marketing and buying team.
- Oversee relevant imagery (i.e.: Facebook cover, profile pic, Twitter profile etc.).
- Analyse key metrics across platforms and use those learnings to tweak content strategy as needed.
- Monitor trends in social media tools, applications, channels, design and strategy.
- Analyse campaign successes and failures to use as recommendations and plans for changing social media strategy.
Essential Competencies :
- Sound knowledge of social media channels (blogs, Facebook, Twitter, etc.)
- Excellent communication and presentation skills
- Have creative edge over creating content in line with craft and artisan and Jaypore aesthetics
- Work with accuracy and give attention to the details
- Responds positively to change and drives change through others.
- Focus towards closures in given deadlines
- Ability to learn and enhance new skill set with respect to the organizational goals
Preferred Experience :
- Proven experience of 2 yrs with any luxury e-commerce company / PR Agency/ Fashion brand.
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