iProspect - Account Manager - Digital Marketing (5-10 yrs)
Purpose: Assist the Client servicing team and to meet up with the client's needs in a given timeframe.
Role / Profile:
- Scaling up client's SEM Campaigns (Dynamic bidding process, budget management, campaign enhancement and optimization)
- Achieve overall client objectives from the campaigns.
- Lead client meetings, internal weekly, monthly and quarterly reviews
- Manage campaigns across multiple search engines.
- Strong analytical and decision making skills to identify problem areas and the ability to take immediate corrective actions.
- Ability to work cross-functionally with peer group and executive leadership in order to achieve goals.
- A measurement-oriented approach to campaigns and business.
Skills Required:
- 3-4 years of experience as a SEM/ PPC Manager or Search Specialist
- Good in communication skills and campaign planning.
- Analytical and logical approach to problem solving
- Proficiency in Excel and MS PowerPoint
- Knowledge of HTML, Google Analytics or any other Web Analytics Software
- Google AdWords Professional certification is an add on
- Effective written and verbal communication skills, with strong presentation abilities to the client and the team.
- Must have handled high budget accounts
Education: Graduate from any field
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