Role : Digital Marketing Specialist

Experience : 3 to 7 Years

Job Location : Chennai

About OJ Commerce:

OJ Commerce (OJC) is a fast-growing, profitable online retailer based in Florida, USA with a full-fledged India office based in Chennai. Our vision is to be the best-in-class ecommerce company delivering exceptional value to all stakeholders. We deliver exceptional value to customers by leveraging technology, innovation, and brand-partnerships to provide a seamless & enjoyable shopping of high-quality products at the best prices. We have established a sophisticated, data-driven system to run the operations with virtually no human intervention.Our portfolio of products comprises over a million SKUs, 2,500+ brands across 8 major categories.

Responsibilities:

- Develop & lead strategies and account management for campaigns including the planning, implementation, budget management, performance review, and optimization of these campaigns focusing on scaling acquisition while achieving efficiency targets and quality.

- Be accountable for meeting ROAS targets and develop insights/tactics that will increase revenue.

- Build and execute a data-driven testing roadmap across messaging, creative, audience, and frequency.

- Own regular communication of campaign performance against targets, bringing clear analysis and insights to senior leadership on a weekly/monthly/ quarterly basis, highlighting opportunities and trends for continued growth.

- Collaborate with other teams to improve the customer journey and leverage/provide insights to unlock new growth and conversion opportunities.

- Stay informed on the rapidly changing digital marketing landscape and provide recommendations on the adoption of technology and machine learning to improve the efficiency and effectiveness of campaigns.

Skills : 

- Proven work experience as a Digital Marketing Specialist, primarily running Google Shopping Campaigns.

- Familiarity with multiple platforms (e.g., AdWords, Microsoft Ads, Facebook, Pinterest, Amazon, Walmart).

- Knowledge of SEO and digital marketing concepts.

- Excellent written and verbal communication skills.

- Strong analytical and data interpretation skills.

- Demonstrated capability of self-direction and motivation.

What we Offer:
 
- Fast paced start-up with unlimited opportunity to make an impact.

- Environment & Culture to realize your Potential.

- Competitive salary.

- Medical Benefits/Accident Cover.

- Flexi Office Working Hours.

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