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04/08 Murari Venkataraman
Vice President - Operations at Intech Additive Solutions Pvt. Ltd.

Views:19 Applications:3 Rec. Actions:Recruiter Actions:3

Intech Additive Solutions - Content Writer - B2B Marketing (1-4 yrs)

Bangalore Job Code: 226832


- Must love writing.

- Top-notch writing Skills in English - Ability to produce pitch-perfect, clean copy that requires zero to none copy editing.

- Excellent language, Grammar skills - both written and spoken.

- Proofing, editing skills.

- Ability to quickly grasp communication briefs and the target audience - and craft the right copy in each case.

- Proficiency in content creation tools, social media platforms, and content management systems.

- Attention to detail.

- Ability to manage time well, to work and complete multiple tasks, deliver projects on time.

Great to have :

- Having graphic/web design skills a definite plus.

- Having video creation skills a definite plus.

- Hands-on experience with SEO and web traffic metrics is a plus.

- Work experience with a software product, or in a manufacturing or engineering environment is a plus.

Responsibilities :

- Write engaging content for multiple channels - including but not restricted to social media and blog posts, newsletters, reports, and white papers, the company website, landing pages, brochures, sales collateral, ad copy, video scripts.

- Work under the direction of the Marketing Head with the Product Development, Engineering/Design, Sales/Business teams as well as Management, to understand marketing communication requirements.

- Generate compelling content ideas by interacting across different teams. Suggest the right communication strategy to meet specific business objectives.

- Create and maintain high-quality technical, non-technical, and inbound marketing documents and collateral.

- Develop a content calendar. Ensure deadlines are met.

- Gauge the effectiveness of various communication initiatives based on analytics. Make changes as required.

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