HR Consultant at Infomind I
Views:15 Applications:12 Rec. Actions:Recruiter Actions:8
Infomind I - Manager - Digital Marketing/Pay Per Click - International Market (6-14 yrs)
Responsibilities:
- Coordinate the content creation efforts of a small team of copywriters, ensuring top-notch quality.
- Create and test targeted search ads to improve ad quality and ROAS in smart bidding environment.
- Work with analytics, product, engineering and UX teams to maximize conversions via ads and landing pages while maintaining a great user experience.
- Test new ad channels and formats with an eye toward scalability and profitability.
- Transfer any creative learnings to teams across the funnel, especially with international partners.
- Set tight creative strategies that reverberate across campaigns and resonate with customers.
- Assist with conversion optimization strategy by writing ad copy, A/B testing, to maximize CTR and quality score across engines with a focus on Google.
Requirements:
- Have 6+ years of experience optimizing ads, landing pages, and conversions for high-traffic sites
- Have proficiency in Google, Yahoo and Microsoft Ads
- A track record of management experience, especially with writers
- Have killer communications skills and experience directing communications that reach tens or hundreds of millions of users
- Know your numbers and how to prioritize based on revenue opportunities.
- Are a team player who is happy to pitch in wherever there are revenue opportunities
- Are analytically oriented, love data and testing your work.
- Strong results-orientation combined with excellent judgement and problem-solving skills
- Should be hard working with an excellent work ethic.
- Bachelor's or advanced degrees in Business, Marketing and Analytics or related degree
- Ability to learn quickly, to organize, and to deliver in a fast-paced, changing environment
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
