Senior Recruiter at inFeedo
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inFeedo - Content Writer (1-3 yrs)
As the Communication Evangelist/Content Writer at inFeedo, you will be responsible for solidifying our external profile (for example: on Google) and brand messaging across digital channels. You will be working with not just the Marketing team but also Product, Sales, Customer Success to help strategize and transform our brand and product messaging into effective website copy, campaign materials, social media posts, blog posts, and similar content assets that improve our visibility, creates customer demand and drives revenue.
What will you be doing?
1. Understand product + domain inside out Deep dive and learn about the product and domain inFeedo operates in to distill complex information into descriptions that are clear and insightful for internal and external communications
2. Generate meaningful content: Collaborate with Product, Sales, CS teams to recommend and develop high impact, data-driven content assets as required
3. Work with the Content Marketer and Specialist: Build SEO-optimized content in the form of blogs, case studies, articles, social media posts at a regular frequency to be published across channels
4. Take ownership of product messaging: For website and associated marketing campaigns and strategize on content decisions based on learnings on website performance
5. Partner with Design: To create best-in-class visual content assets for email campaigns, landing pages, newsletters
6. Enable Thought Leadership: Stay on top of the latest domain trends that ensure our content is relevant, compelling, data-driven enough to engage stalwarts in the industry.