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05/10 Parul Pokhriyal
HR Executive at Publicis iStrat

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Indigo iStrat - Online Media Planner/Online Media Manager - (5-8 yrs)

Delhi/NCR/Gurgaon Job Code: 2349

Major Responsibilities:

Develops objectives, strategies, plans and presentations for display and mobile medium

Maintains media plans including changes, budgeting, execution, reporting and optimization.

Experience in planning ROI driven media plans

Ensures account and creative team is apprised of changes to the placements by producing the Creative and Specs Worksheet

Stays appraised of industry standards, new media programs/opportunities and can advise on new ways to reach targets

Develops and fosters strong relationships with media partners, vendors

Evaluates media opportunities and presents media plans and POVs clearly

Analyzes web metrics, provides campaign effectiveness reports to clients, and recommends optimizations when appropriate to improve media performance

Performs other duties and projects as assigned

Ensure that local concerns and needs are communicated and relevant solutions and action plans developed.

Recommend new-age digital planning platforms like 'Audience planning' and 'Programmatic media buying' (preferable)

Maintain up-to-date knowledge of media and market trends and opportunities and apply them to the clients business.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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