HR at Impulse India Pvt. Ltd.
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Impulse - Senior Manager - Digital Marketing (8-10 yrs)
Your responsibilities:
- Present annual sales and cost budgets, channel/campaign performances, improvement opportunities and growth strategies
- Perform and lead daily account management of Google & Facebook Ads accounts including the campaign implementation, budget management, performance review, and optimization
- Brainstorm and build additional digital marketing channels including push marketing, affiliate marketing, etc.
- Lead SEO strategy and implementation from targets and keyword strategy to project management of implementation
- Analyzing audience behavior to drive improved segmenting and targeting to achieve improved conversion, retention and ROI, and preparing MIS reports
- Evaluate emerging technologies and offering thought leadership
- The role reports into the Co-Founder
What we- re looking for:
- 8-10 years of experience in digital marketing and SEO
- Hands-on knowledge of Google and Facebook Ads manager, email marketing
- Experience in executing campaigns, analyzing performance and recommending optimization opportunities
- Strategic thinker with the ability to develop growth strategies and channel expansions
- Strong analytical skills with proficiency in Google Analytics and Excel
- Passion to persevere, achieve and grow
- Ability to thrive in an ambiguous and fast changing environment
- Self-motivated, collaborative and ability to work independently
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