IM Solutions - Associate Manager - Campaign Management (2-5 yrs)
Associate Campaign Manager
Responsibilities and Duties :
- Create paid ad campaigns on Search Engine Marketing channels such as Google Adwords - Search, Display, Remarketing etc, Programmatic Ads, Yahoo Ads.
- Create paid Social Media Ad Campaigns on Facebook, Instagram, LinkedIn, Twitter and also Mobile Network Ads.
- Create an effective Ad Copy for all SEM and social channels.
- Effectively use Google Analytics and Google Console and optimize the campaigns and improve the PPC / CPA.
- Create performance reports of each ad campaign created on different channels and then optimize the spends and performance.
- Plan and execute various digital campaigns to maximize reach and recall.
- Email Marketing Manager is responsible for planning, developing, implementing and maintaining the overall company's email marketing strategy.
- Hands-on experience to handle display campaigns and native ads campaigns.
- Agency experience and a candidate who has handled a large amount of campaigns preferred.
Skills Required :
- Develop and manage digital marketing campaigns.
- In-depth experience with Google, Facebook, LinkedIn, Instagram and Twitter advertising products.
- A strong track record in measured consumer campaigns.
- Familiarity with planning, implementing and analyzing online marketing campaigns across various digital marketing channels.
- Create and execute email-based marketing campaigns.
- Proven track record of delivering tangible results within their respective functions.
- Knowledge of online marketing and a good understanding of major marketing channels.
- Proficiency with AdWords Editor, Google Analytics and Adobe Omniture.
- Design and implement a direct email marketing campaign.
- Analyze email campaign and suggest improvements.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
