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14/09 Priyanka Sonawane
HR at Hospitality Minds

Views:3 Applications:8 Rec. Actions:Recruiter Actions:8

Hospitality Minds - Manager - Digital Marketing (1-3 yrs)

Mumbai Job Code: 233576

Responsibilities

(Job Description)

What You Will Do

- Lead a team of the campaign, performance marketers, and Social Media Marketers

- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

- Understand marketing briefs for different clients/Brands and execute or drive the same to deliver sales performance

- Identify trends and insights, and optimize spend and performance based on the insights brainstorm new and creative growth strategies

- Plan, execute, and measure experiments and conversion tests

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Skills Required :

- In-depth knowledge about creating effective targeting of audiences on Social Media & Google

- Has at least 3- 4 years of experience with marketing operations on primary channels like FB, Instagram, YouTube, Google Search, Google Ads, etc.

- Experience in optimizing landing pages and user funnels

- Solid knowledge of website analytics tools (e.g., Google Analytics, SEMrush, Ahrefs, etc.)

- Experience with A/B and multivariate experiments

- Has a good sense of understanding the business metrics and can derive meaningful insights basis the data reports

- Has at least 3+ years of professional work experience in campaign management and digital marketing in a reputed Brand or agency.

- Can drive content creation by collaborating with design teams

- Has led/managed Digital marketing teams for at least 2 years

Skills:- Digital Marketing, SEO, PPC, Web Analytics, and Social Media Marketing (SMM).

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