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26/12 HR
HR at Homes247.in - VSNAP Technology Solutions Pvt Ltd

Views:169 Applications:73 Rec. Actions:Recruiter Actions:5

Homes247 - Executive - Digital Marketing (1-3 yrs)

Bangalore Job Code: 103983

DUTIES AND RESPONSIBILITIES : 

Business Development : 

- Plan, execute and measure experiments and conversion tests

- Evaluating customer research, market conditions, and competitor data

- Attending conferences, launches and networking events; strategizing accordingly to improve digital marketing

- Assist with paid media - including liaising with digital advertising agencies

Affiliate marketing- allows other businesses/ affiliates to sell products/ services on their website. The affiliate is paid a commission for each customer brought

- Negotiate with media suppliers/ affiliates to achieve the best price for clients

- Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums

- Identify trends and insights, and optimize spend and performance

- Creating and posting content for newsletters and email campaigns. Creating content for listing platforms, websites and maintaining/ updating activity

Digital Presence :

- Overseeing the social media strategy for the company.

- Creating and maintaining social networking platforms.

- Creating graphics and designing components for adverts, website, company pages, and printed media

- Edit and post videos, podcasts and audio content to online sites

- Conduct keyword research and web statistics reporting. Analyzing website traffic and improving SEO. Design website banners and assist with web visuals.

- Use web analytics software to monitor the performance of the website and make an improvement to generate traffic.

- Tracking conversion rates and making improvements to the website

- Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion rate

KEY SKILLS :

- Experience in setting up and optimizing Google Adwords campaigns and other Ad serving tools

- Website analytics tools e.g., Google Analytics

- Managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns


- Editing and writing content (blogs/ articles) for various digital platforms.

- Video editing for the website and social media content

- Web development skills and sound knowledge of HTML/JavaScript with Word and Powerpoint skills

- Project management skills for handling time-sensitive projects and working to deadlines

Benefits : 

- Salary well par from current industry standards.

- Performance-based Incentives (Annually / Bi-Annually).

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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