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10/09 Amrita Garg
consultant at People Resources

Views:251 Applications:69 Rec. Actions:Recruiter Actions:0

Head - Search Engine Optimization - Internet/Online (4-8 yrs)

Delhi NCR Job Code: 47138

This role will be responsible for managing and developing a search strategy. In representing SEO, you will support online customer acquisition, overall web traffic, conversion, web penetration and ultimately, revenue targets.

- Defines prioritize and manage execution of key SEO tactical initiatives, including keyword analysis, on-site optimizations, content development, site auditing, link-building, and competitive analyses

- Provides on-page SEO recommendations pertaining to both technical and performance aspects (Meta title, description, URL structure, internal linking, content opportunities, etc.)

- Manage keywords discovery and expansion

- Look at all SEO elements of the pages and get them changed/corrected by either co-coordinating with content/dev team or self-evaluation

- Defines SEO success metrics, create dashboards for tracking performance, and analyze and communicate performance to key stakeholders

- Is up to speed on the latest trends, tools and best practices within the Search industry to optimize internal efforts.

- Educate the organization on the importance of SEO

Key Skills Needed(CTQ- s) {Must Have} - 5+ years of digital marketing experience, including strategy development, program execution, and performance analysis and measurement

- 4+ years of recent hands-on natural and/or paid search experience

- Experience managing SEO for e-commerce driven websites is a plus`

- Ability to lead and influence senior leadership in digital strategy and make recommendations grounded in strong business case development

- Excellent written and verbal communication skills required

- Understanding of user-centered web design and user experience principles

- Proficient in MS Office products.

- Experience working with Google Analytics tools

- Motivated team player with a strong work ethic

- Strong understanding of trends and best practices in online marketing, SEO and digital tactics success measurement

Desired Skills (CTP- s) {Good to have} HTML, Google Analytics, Google Tag Manager, Google Adwords, excellent communication

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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