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02/07 Rashmi
Business Support Manager at Snaphunt Pte. Ltd.

Views:3146 Applications:646 Rec. Actions:Recruiter Actions:515

Head - Marketing - Manufacturing Firm (15-17 yrs)

Mumbai Job Code: 122434

Marketing Head

The Offer :

- Attractive Salary & Benefits

- Opportunity within a company with a solid track record of performance

The Employer :

Our client is a leading provider of composite panels in the region. They have developed innovative and high-quality products that caters to a wide range of markets and are committed to providing world-class service with fast deliveries. They have grown exponentially over the past 5 years and are working towards becoming a world leader in this industry.

The Job :

You will be responsible for :

- Taking brand ownership and devising the brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for the short as well as the long term.

- Translating brand strategy into brand plan and go-to-market strategy.

- Participating in product development, pricing and supporting new product launches.

- Guiding the Advertising & Promotion budget.

- Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement.

- Designing and developing strong employer branding strategy.

- Partnering with various internal and external stakeholders to promote and communicate the employee value proposition (EVP) and help position the company as an employer of choice.

- Building campaigns to support recruitment and drive talent attraction and engagement across multiple channels.

- Analysing and interpreting metrics to measure the success of employer branding initiatives.

- Managing a team of 6-10 people.

The Profile :

- You have at least 15 years experience ideally in Brand/ Product Management within Industrial industry.

- Experience within Employer Branding, App Marketing, would be a strong advantage.

- You possess strong analytical skills and are comfortable dealing with numerical data

- You are highly goal driven and work well in fast paced environments

- You are adaptable and thrive in changing environments

- You are willing to undertake 30-60% travel.

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