Head - Marketing - Education (10-15 yrs)
- We are hiring Head of Marketing for an Education Institute
About the College : This College Offer courses like SAP, Digital Marketing, Software Courses to students who have completed their education.
- Head of Marketing would build marketing strategies to acquire the students to enroll the course and bring up companies to hire these candidates.
Job Location : Coimbatore, Tamil Nadu
Experience : 10-15 years
Salary : 19L
Responsibilities :
- Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
- Prepare and manage monthly, quarterly and annual budgets for the Marketing department
- Set, monitor and report on team goals
- Design branding, positioning and pricing strategies
- Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
- Analyze consumer behavior and determine customer personas
- Identify opportunities to reach new market segments and expand market share
- Craft quarterly and annual hiring plans
- Monitor competition (acquisitions, pricing changes and new products and features)
- Coordinate sales and marketing efforts to boost brand awareness
- Participate in the quarterly and annual planning of company objectives
Requirements and skills :
- Key skills : Digital Marketing, Content writing & Education Industry preferable
- Experience running successful marketing campaigns
- Solid knowledge of web analytics and Google Adwords
- Experience with CRM software
- Leadership skills with the ability to set and prioritize goals
Bhavatharini
9944810355
