Senior Consultant at Antal International
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Head - Digital Marketing - Retail (10-15 yrs)
Experience: 10-15 Years
Qualifications:-
MBA: Premier B-School
Principal Responsibilities :
- Lead the brands - on how to build the brand across all digital platforms, raise awareness, improve sales - online & offline
- Build brand's digital seasonal calendar and execution plan
- Build and deliver right content and deliver on time Deliver high performing digital content with channel and performance relevance
- Lead the content, creative and catalog center of excellence.
- Continuously upgrade on creative skills and work towards talent development.
- Take complete ownership of Demand Generation and Inbound Marketing.
- Increase organic search visits and leads phenomenally Month-on-Month.
- Performance Marketing - Media Buying and Customer Acquisition on all digital channels. Facebook, SEM, Display Advertising, Affiliates, Remarketing, and E-mail.
- Knowledge and experience in using a Marketing Automation software (like Hubspot), HTML, CSS Demonstrated Samples and results of past growth marketing projects
- Work closely with the Content team to create and maintain high-quality content at various digital mediums including website, communities and forums, social media channels etc.
Shortlisted Candidates will be called directly.
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