HR Manager at Savage & Palmer
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Head - Digital Marketing - BFS (2-4 yrs)
Responsibilities :
- Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
- Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
- Research and administer social media tools in support of clients social media strategy
- Monitor and evaluate search results and search performance across the major search channels
- Provide SEO analysis and recommendations synchronize with elements and structure of websites and web pages
- Provide recommendations and execute strategies for content development merge with SEO goals general and keyword specific
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Provide creative ideas for content marketing and update website
Requirements :
- Proven experience as Digital Marketing Executive or similar role
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
- Working knowledge of ad serving tools
- Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
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