13/08 Rajat
HR at Talentiser

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Head - Copy/Content - Advertising Vertical - Internet/eCommerce (4-8 yrs)

Gurgaon/Gurugram Job Code: 86821

Job Description:-

- Research about the brand, competition, and category and create a communication plan for the brand in line with brand values.

- Head all outdoor campaigns, Ads.

- Ensure consistent brand voice across all brand channels and pieces of communication.

- Understand the platform for communication and create copy that works for the platform. Measure content for performance and conversion.

- Monitor web traffic and engagement (e.g. conversions and bounce rates) basis content created.

- Coordinate and collaborate with marketing and design teams to ensure high-quality output.

- Follow industry-related news and generate ideas around trending topics.

- Review and update published content as needed, identify gaps and make recommendations accordingly.

- Creating and editing original copy that is accurate, well-researched, and meets company's needs and deadlines.

Key Requirements:-

- Bachelor's degree in English, Communications, or related field.

- Strong communication, research, and typing skills.

- Be highly creative and imaginative.

- Creativity, Resourcefulness, Flexibility, and Motivation.

- Ability to understand the needs associated with a project and the target audience.

- Receptiveness to feedback.

- Willingness to meet deadlines.

- Have an interest in new advertising trends and techniques

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