Associate Consultant - HCE at TEQNirvana Softech Solutions
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Head - B2C Marketing/Digital Marketing (8-10 yrs)
We are looking for an enthusiastic and motivated self-starter, who can drive our marketing goals. He/she should be able to plan and execute inbound and outbound marketing campaigns/activities to consistently generate qualified leads and enhance brand presence in the market and increase user acquisition.
Responsibilities :
- Build a strong Marketing strategy to help Company to reach its target audience at scale to deliver growth at optimum costs.
- Acquisitions & Traffic Growth - Bringing CAC down with a steady focus on quality user growth & retention.
- Build and execute Company's digital marketing strategy including content, advertising and SEO with a focus on user acquisition.
- Build marketing analytics & insights to influence key business strategy.
- Collaborate with product, content and management teams for business prioritization as and when needed.
- Should be able to build agile capabilities in the marketing portfolio to be able to meet dynamic business needs.
- Own marketing budgets and business results.
- Identify and engage service providers, agencies and third parties as needed.
Requirement :
- MBA in Marketing
- 8+ years in marketing function with experience in handling digital marketing of a progressive B2C Tech Company at a senior level.
- Proven track record of growth hacking through digital marketing.
- Experience in marketing to middle income groups across India.
- Experience in a startup or entrepreneurial venture would be a big plus.
Location: Bengaluru
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