HR - Manager at HaystackAnalytics Pvt Ltd
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HaystackAnalytics - Manager - Marketing (3-5 yrs)
What we want you to do :
- Develop and execute sales/promotion strategies to drive revenue growth.
- Monitor and analyze market trends, including competition, industry shifts, and customer preferences.
- Generate creative ideas to enhance brand positioning and marketing initiatives.
- Collaborate with cross-functional teams to develop and optimize marketing campaigns, particularly for product launches and promotions.
- Implement innovative marketing operations to effectively reach target audiences.
- Evaluate the effectiveness of marketing campaigns and efforts, analyzing their impact and generating comprehensive reports.
- Provide recommendations to improve marketing strategies based on data analysis and insights.
- Stay updated on industry developments, technological advancements, and emerging trends in healthtech.
- Collaborate with external partners, such as agencies and vendors, to execute marketing activities.
- Assist in managing the brand's digital presence and online marketing channels.
- Support in organizing and executing events, trade shows, and conferences.
- Collaborate with the sales team to ensure alignment and maximize sales opportunities.
- Maintain brand consistency across all marketing communications and materials.
What we expect from you :
- Convert data into compelling analytical narratives.
- Anticipate and initiate actions proactively.
- Achieve goals through effective collaboration with internal and external stakeholders.
- Assertively challenge and question the strategy.
- Take ownership and responsibility for assigned tasks.
What we are looking in you :
- Knowledge of B2B market dynamics, including trends, competitor analysis, and customer behavior.
- Creative thinker with the ability to generate innovative ideas.
- Proficient in digital marketing strategies and platforms, with experience in leveraging digital channels for B2B lead generation.
- 3-5 Years of experience in B2B business or agency background but not necessary.