Brief about the position : This position will be responsible for delivering & achieving performance objectives mutually set with the clients. The position will work on a set of clients & achieve delivery goals in terms of Adex & performance benchmarks. Depending on the size & nature of the group accounts there will be a team of campaign managers, & business analysts working with Group Head.

Location : Gurgaon

Reporting to : Director - Success Partner

Candidate Requirements :

Minimum education qualification :

- Bachelor's Degree in Engineering from a reputable institute. Post Graduate Degree in Management will be an advantage.

- Relevant Work Experience of 12-15 Years in digital marketing focused on performance-based campaigns
through Google's Advertising Platforms.

- Expertise in operating Google Ad Words & Google Analytics. Minimum 6 years of experience working on
various SEM platforms - Search, Display, Analytics, Data Studio, Webmasters tools.

- Total Budget Managed across all accounts on Google's platform should not be less than INR 1 Cr. /Month. Minimum account budget managed should not be less than INR 20 L / Month.

- Excellent written & oral communication skills.

- Excellent presentation skills, ability to translate campaign insights into presentable reports

- Managerial experience of leading a team comprising of at least 5 team members.

- Candidates who have worked on third-party platforms for operating Google Adwords will be preferred.

Roles & Responsibilities :

- As group head, the position will be responsible for delivering & achieving performance objectives for the
clients.

- Work closely with Partner Engagement team to deliver campaign plans, performance benchmarks, research reports, performance reports & analysis.

- Responsible for consuming 100% of the booked Advertising spends by the clients while meeting the
performance benchmarks.

- Liaison with product team to convert campaign insights into business requirements for product development & enhancements.

- Play a key stakeholder role in UAT for all product features before implementation on Live Product.

Key Performance Indicators ( KPI's ) :

Booked AdEx : Advertising Expenditure being booked by Sales Teams on existing clients (Repeat
Business & Opportunity to Deliver )

Delivered AdEx : Advertising Expenditure being consumed by delivery teams under the group head. (Delivered )

Clients KPI Achievement : Achievement of Client KPIs

Client NPS / Feedback : Quarterly Feedback from

Clients & Internal Sales Teams on performance.

Compensation : As per Industry Standards.

Preferred Industry / Companies to hire from

a. Top Digital Marketing Agencies focused on SEM & performance marketing.

b. Retail / E-Commerce businesses.

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