HR Manager at Globocom Infotech Pvt Ltd
Views:153 Applications:86 Rec. Actions:Recruiter Actions:34
Globocom - Digital Marketing Role (3-10 yrs)
Position Title: Manager - Digital Marketing
Reports To: Senior Manager - Asia & MEA Region
Job Description: - Will be responsible for the revenue targets through digital modes across the geo
- Plan and execute all digital marketing campaign including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Partnership with ad networks/affiliates for driving paid subscription based acquisition for CVAS, RBT and other VAS products
- Increase organic traffic to the website and then converting the users to subscribe the product through all digital marketing platforms
- Leads and manages the roadmap for digital channels, functionality, and platforms that deliver against the overall business objectives
- Drives and make recommendations regarding how to most effectively engage customers within digital channels
- Measure ROI, KPIs and prepare budget
- Design, build and maintain our social media presence for our products across the geo. Conceptualize the content marketing plan to drive acquisition and engagement
- Manage and improve online content, considering SEO and Google Analytics
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Liaise with Product, Delivery and Sales directors to improve the revenue and product KPI's across geo
Expertise: - Strong relationship with ad networks and affiliates
- Strong understanding and hands-on experience on all digital marketing platform
- Experience in handling higher marketing budgets (in millions)
- Solid knowledge of online marketing tools and best practices
- Exposure to the middle east and Africa market will be an added advantage
- Excellent analytical skills
Qualifications : MBA in Marketing or Digital technologies or relevant field
Experience Desired : 6-10
Location : Mumbai
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
