Talent Acquisition - Manager at GIVA
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GIVA - Senior Copywriter (4-6 yrs)
Senior Copywriter
GIVA is a venture backed company that creates luxurious yet affordable silver jewellery for women.
Roles & Responsibilities:
- Create, Analyze Own the copy & content requirements.
- Responsible for creating engaging, and relevant copy and content for the brand.
- Create brand communication in a manner that ensures synergy and consistency in brand language across all platforms and media for the vertical.
- Create relevant, engaging and dynamic customer-facing content cross all channels, PR, Social Media, Packaging and POS of GIVA.
- Create, strategise, and deliver content for all organic traffic channels including SEO, on-page and off-page optimisation.
- Understand and match business goals with consumer expectations and progressively increase click-through rates across channels.
Functional Competencies:
- Creative Writing and Copy writing
- Excellent command over English
- Tech savvy, proficient in using CMS or Blogs
Behavioural Competencies:
- Excellent copy and content skills
- Ability to think creatively and strategically and demonstrate
- Originality
- Detail-oriented and efficient, committed to timely delivery
- Team-player
- Effective Internal and External stakeholder management
Qualification: Graduate/Post Graduate in mass Communication or equivalent
Work Experience: 4 to 6 Years relevant experience of working in fashion, lifestyle, jewellery, ecommerce or content marketing roles
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