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04/05 Ranjith Kumar
HR at GetMyUni

Views:79 Applications:38 Rec. Actions:Recruiter Actions:38

GetMyUni - Paid Media Executive (1-2 yrs)

Bangalore Job Code: 157821

Job Description - Paid Media Analyst

About GetMyUni :

- GetMyUni is a Times Internet-backed ed-tech startup disrupting the college admissions space in India. We are a social college search platform which empowers students with making the most important decision of their life - which college to join by giving them access to exhaustive college information, data points, a student is given ratings, reviews, forums, and a student connect platform.

- We're looking for a digital marketing professional with at least 1 year of experience in the domain of Adwords SEM & Facebook Paid Ads.

Responsibilities include :

- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies across all mediums

- Execute tests, collect and analyze data, identify trends and insights to achieve maximum ROI in paid search campaigns across various Advertising portals-

- Track, report, and analyze website analytics, PPC initiatives and FB Paid Ads

- Understanding campaigns and creating relevant ads

- Perform ongoing paid keyword discovery, expansion, and optimization

- Research and analyze competitor advertising links and strategize the best plan ahead for the business

Required Skills :

-The Performance Marketing Analyst will also portray a passion and exceptional analytical skills and demonstrate fluency in the acquisition of metrics, being able to evaluate and orchestrate large campaigns spanning numerous marketing channels.

- Proven SEM experience and success managing PPC campaigns across Google

- Well-versed in Facebook performance marketing, conversion, and online customer acquisition

- Strong Analytical Skills And Experience Generating Campaign Performance Reports

- Candidates from Media Agency background would be preferred

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