Senior HR Consultant at The Skill Labs
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General Manager - Marketing - FMCD (15-20 yrs)
Job Title GM Marketing (Performance Digital - 70% and others - 30%)
Level M4
Function Marketing
Job Responsibilities - Exclusively in Performance Campaigning
- PPC, PPL, CPL, CCC
- Should have been able to generate business through Digital Marketing Campaigns.
- Min 10 years into exclusive Digital Performance Campaigns
- PAN India Role
- Should be analytical.
- Should have generated Leads and Businesses through Digital Campaigning.
- Should have formulated and implemented Digital Campaigns PAN India.
- Must be very good at Digital Content creation
- Google Adwords and Analytics
- AVs and Tele movies
- Design & implement a PAN India Outdoor strategy for Print, Hoardings, Radio & TV
- Must have excellent understanding of aesthetics & creatives in releasing Print ads
- Must have good exposure of releasing Radio / TV Ads
- Must have good exposure in developing and updating of all promotional material, including sales aids, brochures, posters, standies, signages etc
- To work in close association with sales, responsible for entire Outdoor marketing activity.
- Vendor Negotiations
- Ensuring good quality of all branding material as per specifications.
- Monitor competition activity and design appropriate strategy
- Must have good analytical skills
- Must have excellent communication skills
- Proficiency with MS excel and other MS office tools
Minimum Education : Education - MBA - Marketing / Advertising / Mass Communication from a reputed Institute & working in reputed organizations.
Work Experience : 15 years - 20 Years
Age Range : 38 years - 45 Years
Gender Female/Male
Industry Exposure Required 14 - 18 years of hands on experience handling core marketing activities
Functional Reporting : CEO
Administrative Reporting : CEO
IT Knowledge/ Other Competencies Basic Computer Knowledge
Travel Must be open
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