General Manager - Brand Management - FMCG (4-8 yrs)
General Manager Brand
Basic attribute is - Opportunity for fast growth and strong business Judgement
Skill: Team Management, Strong Analytical Skills, Comfortable to work in a dynamic environment, Strong Execution Skills,
Requirement
- Determine channel strategy and identify routes to market, packages, pricing for different sales channels - Online, Speciality Stores, MT, GT
- Help in developing a strategic plan for consumer/trade advertisement through various media vehicles: digital, radio, print, web, and social media
- Help in defining the brand positioning and marketing strategy
- Identify new product opportunities as well as brand extension and work closely with R&D team to come up with winner products
- Own the top line and bottom line targets of his/her portfolio and work closely with sales team to achieve the revenue targets
- Own few key core initiatives for the brand from end to end and work closely with cross functional teams to drive those
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
