- The primary function of the Marketing and Public Relations Manager position is the creation and execution of a comprehensive marketing and public relations plan for healthcare Properties. We are seeking a highly qualified, motivated and enthusiastic individual for our rapidly growing organization. This position is responsible for managing all aspects of marketing and PR at the corporate level including digital marketing, social media and support of the individual platform functions on a day- today basis. The candidate should have strong writing and communication skills in addition to a natural eye for formatting, colors, and appealing aesthetics to ensure a professional, brand consistency. This is an outstanding career opportunity for a creative professional to be part of a passionate team. Company's preference is for this person to be based out of our Mumbai Office.

Job Responsibilities include (but are not limited) to :

- Manage all marketing materials, website updates, and social/digital media presence on behalf of the Company

- Responsible for corporate messaging development and distribution

- Be the last point of contact with Company deliverables before they are published/distributed ensuring all formatting, aesthetics and content are in- line with Company standards and expectations

- Proactively generate ways to advance the Company's brand in industry trade publications, digital media, speaking opportunities, conference participation and other forms of advertising

- Actively market and promote Company news and product development and acquisition activities including formal press release distribution, article development / pitch, social media, etc.

- Ghost write articles/blogs on behalf of Company/key employees

- Responsible for the distribution and content of eAlert (electronic company newsletter)

- Assist team in the preparation of new business materials including RFQ/RFP responses, new business meeting pitch and prep, presentations, etc.

- Develop branded materials as needed: PowerPoint Template, RFQ and other supporting materials

- Manage and assist the team in maximizing membership potential with various local, regional and national memberships, associations and affiliations (Chamber of Commerce, ICMR, DGCI, FSSAI and other regulatory Agencies)

- Create the annual marketing plan/budget

- Implement the annual marketing plan

- Create/assist in Product strategy after thorough market research and brainstorming.

- Identify forums/platforms/ events/ trade fairs to register into and oversee there successful execution to enhance brand presence and generate leads.

- Support Business Development team in deal execution with marketing point of view.

- Successfully accomplish comprehensive digital marketing objectives, encompassing the creation and posting of content, boosting posts, and expanding the follower base across all social media platforms.

- Continually evaluate the public relations strategy

- Ensure documents and marketing materials are current, accurate and properly reflect the brand and desired messaging.

- Develop a return on investment report to be presented to the investors/partners on all the paid marketing initiatives.

- This description is meant to be an outline and is not intended to list all duties and responsibilities

Required Knowledge, Skills and Abilities :

- Demonstrate ability to think creatively and independently

- Advanced design knowledge/experience

- Strong work ethic and motivation to succeed

- Possess strong organizational skills and attention to detail necessary to prioritize multiple initiatives and projects

- Demonstrate a professional level of verbal, written and listening skills

- Ability to create and assemble attractive marketing materials

- Have a go-getter attitude

- Knowledge of healthcare specifically nutrition, pharm, medical devices and dermatology considered a plus

- At least 5 to 7 Years of experience in marketing is a must

Education and Experience :

- Bachelor's Degree required

Reporting :

- The position will report to the Director of the company