Job description :

Title : Digital Marketing Manager

Reports to : Head of Marketing

Experience : 4-9 years

Role Type : Full-time

Location : Indore / Remote (India)

Salary : As per Industry standards

About the Role :

- Galaxy Weblinks is looking for a talented Growth Marketing Manager to take the lead with our growth marketing strategies. Your main duties include running experiments across the funnel, improving conversion rate, and working cross-department to collaborate on new initiatives.

- You will manage an expanding team of SEO specialists, designers, and marketers to find new and innovative ways to increase revenue and meet company goals.

- To be successful in this role, you should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. If you're interested in using systematic ways to test experiments and can generate innovative ideas to increase sales, we would like to meet you.

Key Responsibilities :

Lead Generation :

- Generate leads via SEO/SEM, content marketing, and paid marketing

- Help the sales team with ABM, social listening, and LinkedIn automation

- Build resources for driving TOFU and MOFU leads

- Create landing pages and run Google Ads, Social media ads, etc. for lead generation and hiring support

- Develop and monitor campaign budgets

- Craft drip campaigns to nurture leads in the funnel

Client Management :

- Engage with existing and new clients to execute marketing services, including marketing strategy, social media, content creation, paid marketing, etc.

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

- Identify trends and opportunities, which can drive revenue for the company.

- Plan, execute and measure experiments and conversion tests

Leadership & Team Management :

- Oversee the growth and scale of the Digital Marketing team

- Set goals for the team on a yearly and quarterly basis and achieve them

- Manage day to day tasks of a team of digital marketers, content writers, and designers

- Evaluate performance and plan career progression of the team

- Hire new team members based on business needs

- Present progress reports and goal updates to the executive team

What we look for :

- Maniacal attention to detail

- Ability to manage multiple projects and translate client requirements to outcomes

- Demonstrable knowledge and experience in SEO/SEM, Paid Marketing, Content creating, Sales copy, Email campaigns, Analytics, and Social media/

- Experience in optimizing landing pages and user funnels

- Experience with A/B and multivariate experiments

- Solid knowledge of website analytics tools (e.g., Google Analytics, GSC, Hotjar, etc.)

- Experience handling teams of various talents

- 4+ years of experience in Digital Marketing or similar

- An understanding of B2B marketing is preferred

- Hands-on, self-starter, capable of working independently

To know more about us please visit https://www.galaxyweblinks.com/

Interested candidates can send their resumes and connect with Ms. Shivangi Bhatt on 8591322931

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