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27/10 Swati Srivastava
Senior HR at Fynd Mumbai

Views:58 Applications:26 Rec. Actions:Recruiter Actions:8

FYND - Assistant Manager - Growth Marketing/CRM - Shopsense (2-8 yrs)

Mumbai Job Code: 182827

- Minimizing funnel drops by creating and optimizing customer journeys to increase final conversion

- Develop and execute strategies to cross-sell services across customer segments to lift revenue and engagement

- Analysing Activation, Retention and Referral journeys of customers and setting up triggers in the form of PNs, e-mails, and SMS throughout the process to increase conversions

- Execute the day-to-day production of marketing campaigns and calendar by interpreting utilization, prediction and customer behavior trends

- Develop and execute marketing strategies in promotional, transactional, and highly targeted trigger campaigns across the customer lifecycle

- Establish and manage A/B testing and run experiments to enhance productivity, deliverability, and customer engagement.

Requirements : 

- 2 to 4 years of relevant experience

- Working knowledge of CRM automation tools like Clevertap, Mixpanel, WebEngage, MoEngage

- Proficiency in Excel and SQL BQ knowledge is a must

- Strong attention to detail and results-oriented

- Strong organizational, project management, analytical and quantitative skills

- Strong written and verbal communication skills

- Past Experience with Paid Ads and Sale planning will be preferred.

- Past Experience with Medium to Large B2C Ecommerce startups will be preferred

Interested candidates can reach out at the following mail id

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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