FullThrottle Labs - Social Media Specialist - PyjamaHR (1-3 yrs)
Social Media Specialist (US Centric) at PyjamaHR :
- We are seeking a highly motivated Social Media Specialist (US Centric) to join our rapidly growing company, PyjamaHR. Our innovative Applicant Tracking System (ATS) is currently used by over 5,000 companies and is on track to revolutionize the global hiring landscape.
- As a Social Media Specialist (US Centric), you will work closely with our marketing leadership team to develop and execute strategies across various channels, including social media, push notifications, email marketing, WhatsApp, SMS, in-app messaging, and performance marketing.
Responsibilities :
- Develop and execute social media marketing campaigns across platforms (e.g., LinkedIn, Twitter, Facebook, Instagram, etc.) to drive user acquisition, engagement, and revenue.
- Manage and optimize push notifications, emails, WhatsApp, SMS, and in-app messaging campaigns to drive user engagement, retention, and revenue.
- Develop a deep understanding of our target audience and market (US-centric) to ensure that all marketing initiatives are relevant and effective.
- Collaborate with cross-functional teams, including product, sales, and analytics, to ensure alignment on marketing strategies and initiatives.
- Monitor and analyze marketing campaign performance across various channels, providing actionable insights and recommendations for optimization.
- Stay up-to-date with industry trends and best practices in social media, communications, and performance marketing.
Requirements :
- Prior experience working in a US-centric environment is essential
- Bachelor's degree in marketing, communications, business, or a related field.
- 1-3 years of experience in social media, email, and performance marketing, with a focus on push notifications, WhatsApp, and SMS campaigns.
- Excellent communication skills with the ability to collaborate with cross-functional teams.
- Experience working in a product-based industry is a plus.
- Self-starter with the ability to manage multiple projects simultaneously
- Knowledge of social media management tools, marketing automation tools, and CRM platforms is a plus.
Salary Range : 3.6 - 6 LPA
About Us :
Benefits/Perks :
- PyjamaHR offers an array of benefits including competitive salaries, equity options, free food and beverages, and weekly team outings!
Location : Bangalore (Koramangala - 8th Block)
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