Social Media Marketing Manager

Qualifications :

- Degree/Diploma in Digital Marketing

- Marketing Graduate (BMM - Advertising) with relevant Certification courses

- Masters in Marketing/Digital Marketing

- To forge close and strong partnerships with the agency`s key clients - providing influential market insight, creative guidance and being the port of call for client needs.

Key Responsibilities :

- Inspire, coach, lead and manage Account Managers, Creative teams and Executives.

- Developing social media strategies, innovative and creative ideas and solutions for the projects

- Deliver regular feedback, analysis and reporting to the client to demonstrate how its social media initiatives are adding value to the brand.

- Manage internal relationships to ensure that all KPIs for accounts are hit, and to ensure that campaigns run smoothly and effectively.

- Align community development investment with communications calendar and ATL marketing/ PR activity.

- Work with Global/Trend/PR to ensure that community development opportunities are not missed.

- Monitor relevant trends and competitor behavior and report impact of social media on overall marketing campaign.

- Research social media tools that can benefit the brand and implement them were appropriate.

- Influence overall company and business strategies by promoting adoption of social/ community driven marketing.

- Target Industries and Experience

- Digital Agencies, Media Agencies (social media), Advertising Agency, Creative Agencies.

- 8+ years of communications experience, including at least 6 years in the digital practice of a digital agency or social media agency.

Competencies :

Behavioral :

- Leading a small team - this person will inspire effective delivery of each day-to-day component of social media programmes, and ensure information delivery to the client is top notch.

- Should be up to date on all aspects of brand digital marketing and how social media fits into this.

- Excellent presentation skills with an astute and ability to interact with clients, agencies

- Detail oriented with an ability to vision client needs beforehand and ensure that the service aligns with the client demand

- Excellent communication skills both written and oral.

Technical :

- The ideal person must be energetic, creative, an excellent writer and internet-savvy

- Immersed in what it means to live life online;

- Those with daily use of twitter, blogs, message boards and social networks are preferred.

- We would also prefer those who are active within SM community

- Inspire, coach lead & manage Account Managers, Creative teams & Executives

- Manage & influence senior-level client contacts & maintain positive working relationships

- Research social media tools that can benefit the brand & implement.

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