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29/10 Gowri Shankar
Senior Manager - Human Resources at FPL Technologies

Views:37 Applications:10 Rec. Actions:Recruiter Actions:2

FPL Technologies - Growth Search Engine Optimization Professional (2-5 yrs)

Pune Job Code: 183192

The Growth team is the engine that drives growth at OneScore/OneCard. We focus on data, product, and marketing-driven approaches to ensure our product is the preferred choice of the majority of people living in our target region. Were a team of experienced growth experts whove worked at multiple companies growing multiple apps from 0-10M users. Were constantly innovating and trying to find new ways to make our apps grow faster.


- What You'll Be Doing Expand FPLs organic footprint into previously untapped search space for both high volume core business terms and broad match, long tail keywords


- Manage publication of search optimized content, identify new content opportunities, and measure page performance 


- Identify upcoming trends and coordinate a strategy for how to best position FPL products for the changing organic landscape


 Produce quantitative reporting and qualitative explanations on bi-weekly performance Work closely with the data team to monitor traffic and performance and identify actionable insights to grow our organic presence and improve user experience and conversion 


- Oversee internal content competition and prevent any potential keyword cannibalisation


 - Implement both internal and external linking tactics to grow page authority 


Desired Experience :


- Minimum of 2 years of experience in search engine optimization for growth marketing within fintech or consumer tech brands 


- Good To Have Deep understanding of content management platform and tools such as Google Search console, SEMRush, Moz


- Experience with conversion rate optimisation, including running A/B tests Experience with performance analysis, especially within Google Analytics


- A team player who has a proven track record of successfully building and handling organic growth that has created meaningful impact for both the brands 


- Strong attention to detail and excellent written and verbal communication skills 


- You can work autonomously and take ownership. 


- We thrive with space and responsibility to solve problems


- You approach work in a logical way. We are not afraid to make mistakes but we use data and logic to back up decisions and improve understanding


- You share our mission to solve peoples relationship with their credit as the product with first principles and customer-first policy 


The benefits : 


Competitive salary 


All the latest tech you need Free breakfast, lunch, and snacks Health insurance for you and family Roll with a free OneCard metal credit card

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