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12/01 Harini
Talent Acquisition at Fleet Studio Technology

Views:27 Applications:11 Rec. Actions:Recruiter Actions:1

Fleet Studio - Digital Product Marketing Manager (3-5 yrs)

Chennai Job Code: 253318

Who we are

We provide a no-code, high velocity, all-inclusive digital accessibility SaaS to global brands to help them achieve complete ADA & WCAG compliance and inclusion like never before. Be a part of a product that strives to make the digital landscape equal for everyone to access it.

Key Responsibilities :

- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns


- Use analytics tools to monitor and do complete data analysis from website traffic till conversion


- Monitor campaign performance and identify opportunities for improvement and optimise campaigns accordingly


- Collaborate with team members on campaign development and implementation


- Measure campaign performance across channels and assess against goals


- Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points


- Instrument conversion points and optimise user funnels


- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements :

- 3+ years of experience doing B2B marketing and driving customer acquisition


- Understanding of online customer acquisition process is essential


- Prior work experience with CRM and Email marketing tools is mandated.


- Experience building and assessing reports from multiple sources, including email platform metrics and third-party analytics tools such as Google Analytics.


- Excellent communication skills and conveying ideas concisely, using data to support conclusions


- Innovative mindset and familiarity with A/B testing.


- Search Engine Marketing (SEM) and Search Engine Optimization (SEO)

What You Get

- A completely non-hierarchical working environment to grow exponentially


- Direct working relationship with the Founder & CEO


- Experience in interacting with top global brands.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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