Executive - Talent Acquisition at Firstcry.com
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Firstcry.Com - Executive - Digital Marketing (1-3 yrs)
Job Roles:
- Plan & schedule the marketing e mailers basis the Target audience
- Proofread email text for grammar and spelling
- Ensure to have mobile-friendly email templates
- To coordinate with the Design/Product team & upgrade the email templates using graphics, personalization and advanced features
- To write & share the briefs for the creative requirement with the Design Team as per the schedule and specifications
- Ensure prompt and accurate communication to ensure a minimum unsubscription
- Analyze campaign performance & suggest improvements
- Reporting on sales revenue generated from Marketing mailers & SMSes
- Ensure emails follow industry policies and best practices
- To write engaging & innovative content & schedule the marketing SMSes as per the marketing calendar
Requirements:
- Proven work experience as an Email marketing Executive or Digital marketing specialist
- Hands on experience with HTML
- Proficiency with Google Analytics & Microsoft Excel
- Awareness of Digital Marketing Channels i.e. Search Engine Marketing, Social Media Marketing, Email Marketing etc.
- Positive attitude with multitasking ability
- Excellent verbal & written communication and copywriting skills
- An ability to work under tight deadlines
Experience: F 1 Years+ Digital Marketing work experience
Qualification: Graduate or MBA (Marketing)
Location - Pune (HO)
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