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16/02 Yasmin
HR Executive at Firstcry.com

Views:1262 Applications:76 Rec. Actions:Recruiter Actions:0

Firstcry - Officer/Executive - Sales - General Trade (3-13 yrs)

Jammu/Lucknow/Ludhiana/Patiala/Punjab Job Code: 198736

L - Sales Officer- General Trade, Firstcry (babyhug)


Hiring for Sales Officer/ Executive- General Trade | Firstcry, Babybug


Job description :

- Firstcry India's Leading Online Store for new-born, baby & kids products, the best range of Toys, Diapers, bath & skin. Origin company Brainbees Solution Pvt Ltd, launching retail distribution of Baby product rage in Food & Non-Food,

- The company has been aggressively marketing their brand online & offline presence in baby product with leading Film Stars as their brand ambassadors. The company started in 2008 today boasts of being the fastest growing baby product Company in India.

- The company has deep rooted ideals that guide it in its day-to-day activities and operations. Made from innovative baby solution to suit the customer needs perfectly.

The Responsibilities of the Sales Officer - Sales & Distribution Management :

- Manage the Sales & Distribution

- Identify, recruit and on-board team, financially strong reliable Super Stockiest, Distributors resulting in deeper market penetration and reach.

- Ensure Distributor compliance with Distributor agreements, Distributor profile, and empanelment details.

- Effective planning of promotion & brand level width & depth Distribution

- Educate Distributors about product portfolio and services offered.

- Manage ATL & BTL and marketing activities to generate trails and revenue.

- Review the operational performance of the distributors

- Manage sales pipeline, forecast monthly sales and identify new business opportunities

- Arrange and address sales and Distributor conferences

- Keep close watch on developments in competitor activities.

- Execution of companies stratergies in the market.

- Visibility and availability in every store.

Team Management :

- Plan and assign goals and tasks to the salesman team.

- Train, motivate and guide the sales man team.

- Evaluate performance at salesman level,guideand coach them with OJT..

- Proper beat structuring and ensuring timely supplies in the market.

Job Purpose:

- To assist ASM to driving business & ensure desired depth and width of coverage.

- Increase the Market share & ROI for all stake holder.

Job Profile :

- To implement excellence in selling systems through distributor & team.

- To utilise manpower resources & review effectiveness and coverage.

- To plan and implement permanent journey cycles to ensure predetermined and timely coverage.

- To ensure proper selection and training sales team @ SA & Distributor

Desired Candidate Profile :

- Graduation/ MBA Marketing 4 to 5 years of Experience in Sales and Distribution in FMCG Products

- Proven Experience in handling Sales Teams & Distributors

- Ability to manage team and create positive environment and critical decision making

- Excellent people skill, Communication and Analytical skills

- Geographical knowledge is must.

HR Yasmin
Firstcry.com

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