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15/01 Sonia Ichagutu
HR Executive at Firstcry.com

Views:1108 Applications:188 Rec. Actions:Recruiter Actions:33

Firstcry - Executive - Online Marketing (0-2 yrs)

Pune Job Code: 308141

- Create effective cross-channel user engagement automated flow (Journey's) via Messages like Push Notifications, Web Push to achieve business' revenue objectives.

- Create Personalised, Engaging, Innovative Content to drive all marketing channels.

- Create and analyze daily reports to continuously improve CTRs & Revenue.

- Coordinate and work with internal stakeholders and cross-functional teams

- Research and analyze market trends and competitor activities to identify opportunities for growth and innovation

Key Qualities:

- Strong Attention to Detail, Excellent Verbal & Written Communication Skills.

- Content writing skill will be an advantage

- Having a knowledge of CRM & Automation tools will be an advantage

- Strong Analytical Skills - MS Excel Proficiency is a must (Pivots, Charts, basic analysis formulae).

- Understanding of Key Digital Marketing metrics and drivers.

- Understanding of Marketing Communication and how it triggers user behaviour will be an advantage.

- Result Orientation, Problem solving abilities.

- Creative thinker with a keen eye for detail.

- Self-driven, displays initiative - agility to learn, drive team to result.

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