FieldFresh Foods - Area Sales Manager - Horeca & Institutional Sales (9-13 yrs)
Area Sales Manager- FS - Horeca & Institutional Sales
To manage the sales operation of the food services business of the concerned area and achieving more than 100% of AOP numbers in order to achieve planned numbers of the company.
To ensure achievement of AOP numbers of the team :
- Appointing new distributors with new customer potential.
- Ensuring range selling.
- Facilitating new customer acquisition.
- Ensuring follow-up of stock.
- Ensuring successful launch of new SKUs.
- To provide business direction:
- Tracking of customer wise SKU wise secondary.
- Tracking of closing stock at distributor point.
To provide training and guidance to the team :
- Ensuring product training of team.
- Analyzing and tracking the market working of team.
- Guiding and getting the team into the right track in order to achieve their AOP, monthly and quarterly numbers.
- Exploring the knowledge and working of the team for their career development.
To explore and identify new business opportunities:
- Identifying the new business opportunities like product placement in gifting, events, tourist place, corporates etc.
To provide support for brand building :
- Implementing sales promotional activities as a part of brand building and market development effort.
Requirements :
- 8-12 years of experience of handling the sales in a FMCG company, preferably HORECA and QSR
- PGDM/ MBA in Marketing or Sales Management.
- Supervising and managerial skills
- Strong Interpersonal skills
- Presentation skills
- Relationship building
- Convincing and negotiation skills.
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