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08/06 Sweta Yadav
HR at FMCG

Views:70 Applications:24 Rec. Actions:Recruiter Actions:0

FDA India - Public Relation Officer (3-5 yrs)

Noida Job Code: 329456

Job description

We are seeking a highly skilled and experienced Senior Associate in Public Relations (PR) and Communications to join our team. The ideal candidate will have a strong background in PR strategies, media relations, and corporate communications. They will play a pivotal role in developing and executing PR campaigns to enhance our brand's visibility and reputation.

What you will do :

- Develop and implement comprehensive PR strategies to promote our organization's objectives and initiatives.

- Cultivate and maintain strong relationships with media outlets, journalists, bloggers, and influencers.

- Write and distribute press releases, media pitches, and other PR materials to targeted media contacts.

- Coordinate and manage press conferences, media interviews, and other PR events.

- Monitor media coverage and industry trends to identify opportunities and potential risks.

- Collaborate cross-functionally with marketing, social media, and content teams to ensure alignment of messaging and branding.

- Prepare and edit internal and external communications, including newsletters, speeches, and executive presentations.

- Assist in crisis communication management and develop contingency plans as needed.

- Analyze PR campaign performance and provide regular reports to management.

What you will need:

- Any Bachelors degree. Bachelor's degree in Communications, Public Relations, Journalism, or a related field is preferred.

- Proven experience of minimum 2 years working in PR, communications, or related field, preferably in a Tier 1 agency or corporate.

- Strong understanding of PR principles, techniques, and best practices.

- Excellent written and verbal communication skills.

- Demonstrated ability to build and maintain relationships with media contacts and stakeholders.

- Proficiency in MS Office suite and PR software/tools (e.g., Cision, Melt water).

- Ability to work well under pressure and manage multiple projects simultaneously.

- Creative thinker with strong problem-solving skills.

- Experience in crisis communication management is a plus.

- Knowledge of Higher Education and Talent Mobility industry trends and familiarity with relevant media landscapes is preferred.

Role : Public Relations

Industry Type : Education / Training

Department : Marketing & Communication

Employment Type : Full Time, Permanent

Role Category : Corporate Communication

Education

UG: Any Graduate

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