Job Description :

We have an opening with Leading client - Jewellery Based Company looking out for a Marketing executive @ Chennai Location

Description :

Position - Marketing Executive / Senior Marketing Executive/AM

Qualification - Any

Exp - Min 2-8 Years

Location - Chennai

Salary - NEGOTIABLE

Note : Ready to work in Jewellery Industry

- Marketing Executive shall manage and execute the marketing strategy for the brand to grow, responsible for working with advertising agencies to create relevant advertising for brand promotion and visibility

Marketing Related :

- Conducting exhibitions in different cities for brand promotion and visibility

- Grow the online presence for the brand through a comprehensive online strategy and activation

- Issue and distribute the catalogues to communicate the items and brand for various occasions and collections

- Communicate regularly with the sales force in the outlets to evaluate the market conditions / trends and report that to the VP Marketing.

- Collaborate closely and effectively with the product designing team and other functions in the corporate office

- Analyze the competitive moves and submits quarterly summary to management with recommendations

- Contacting corporates and temples for large orders

- Proposing actions to be undertaken and methods to be used to achieve sales objectives (promotional and communication actions)

- Proposing solutions for the development of new products and improvement of existing products

- Drawing up action plans for promotion of products, in keeping with the allocated budget for each product

- Assessing returns on investment for advertising and promotions

- Assessing sales figures before and after promotional activities

Market Research and Trend Analysis :

- Trend analysis and submission of report on customer walk-ins

- Customer satisfaction surveys and results analysis

- Competitors strategy analysis

- Location analysis for jewellery retail business

- Adding new customers based on effective advertising and promotions

- Increase in customer walk-ins after advertising and promotions

- Branding activities in consultation with the agency

- Conducting exhibitions in different cities successfully

- New product development after conducting market research and studies

- Online sales targets achieved after the promotion of the product

- Ability to coordinate with advertising agency

- Strong communication skills

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