Founder at Talent Potential Consulting
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Executive - Search Engine Optimization (3-5 yrs)
We are currently seeking a dedicated and experienced SEO Specialist to join our team. The ideal candidate will have a deep understanding of search engine optimization techniques and tools, with a proven track record of improving website performance and visibility. From conducting keyword research to implementing on-page and off-page optimization strategies, you will play a vital role in driving organic traffic and improving search engine rankings
Responsibilitiesv :
- Conduct thorough website audits using MOZ to identify areas for improvement and develop comprehensive SEO strategies.
- Perform keyword research and analysis using SEMRush to identify relevant keywords and optimize website content accordingly.
- Implement on-page optimization techniques using GTmatrix to improve website speed and performance.
- Execute off-page optimization strategies using Majestic to build high-quality backlinks and improve domain authority.
- Utilize Screaming Frog for technical SEO audits and to identify and resolve technical issues that may impact search engine rankings.
- Implement local SEO strategies using Ahrefs to optimize local listings and improve visibility in local search results.
- Manage link building campaigns using Page Insights and Search Console to acquire quality backlinks from authoritative websites.
- Optimize website content for search engines and users using Google Analytics 4 and Rankmath to improve keyword targeting and engagement.
- Generate reports and analyze data using Google My Business to track performance metrics and measure the effectiveness of SEO efforts.
- Conduct backlink analysis and disavowal using Keyword Planner to identify and remove toxic backlinks that may harm website rankings.
- Monitor website traffic and performance using Yoast to track key metrics and identify areas for improvement.
- Assist in basic content writing tasks using Rankmath to optimize website content for search engines and users.
- Conduct competitor research to identify opportunities and stay ahead of industry trends.
Requirements :
- Proven experience of 3 years minimum as an SEO Specialist or similar role, with a strong understanding of SEO best practices and principles.
- Proficiency in using SEO tools such as MOZ, SEMRush, GTmatrix, Majestic, Screaming Frog, Ahrefs, Page Insights, Search Console, Google Analytics 4, Google My Business, Keyword Planner, and Yoast.
- Excellent analytical and problem-solving skills, with the ability to interpret data and draw actionable insights.
- Strong communication and collaboration skills, with the ability to work effectively in a team environment.
- Detail-oriented with a focus on delivering high-quality results and meeting deadlines.
- Bachelor's degree in marketing, communications, or a related field is preferred.
Join Our Team:
If you're passionate about SEO and eager to make a significant impact in driving organic traffic and improving search engine rankings, we'd love to hear from you! Apply now to join our dynamic team and help elevate our digital presence.