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13/09 Damini
Consultant at Skyleaf Consultancy

Views:599 Applications:185 Rec. Actions:Recruiter Actions:1

Executive - Marketing - Luxury Products - eCommerce (0-1 yrs)

Mumbai Job Code: 90872

NYKAA

Executive- Luxury

Skills and qualifications :

- One must be equipped with good analytical skills and should have instinctive feelings about future concepts of the product.


- He or she should also be a good listener and must be able to respond to data from consumer research and results. One also needs to be an excellent communicator, not only verbally, but also in writing.

Furthermore, you must be able to work well with different kinds of people from different areas of the said business. You must possess- leadership skills- and be able to inspire others along the way.


- Multitasking must be a strong point- since you will be made responsible for handling a number of different projects simultaneously.

Other skills also include:

- Excellent presentation skills

- Working under pressure

- Being passionate and energetic about the brand

- Organizational and methodical skills are also a bonus

Basic responsibilities:

- Consumer psychology

- Luxury grand management

- Fashion marketing and production

- Brand strategies and promotion techniques

- Contemporary fashion trends and future outlooks

- Product innovation and creative marketing platforms

- Hospitality

- Conduct market research for target products

- Oversee and organizing multimedia advertising campaigns

- Contribute to product and distribution plans

- Address and manage brand budgeting and resources

- Consult with outside agencies, promotional representatives and corporate executives

- Collaborate with brand designers and creators

- Supervise marketing staff and assignments

Key responsibilities :

- Researching the consumer markets, monitoring the latest market trends, and identifying all the potential areas a brand must invest in considering the spending habits and the needs of the customer.

- Analyzing the price of the products- and thinking about its potential profitability.

- Coming up with names for existing and new services- and products as well as thinking of ideas for upcoming launches including package imagery (the fonts, colors, size, and shape).

- Supervising the production of media buyers and printers, copywriters, liaising with art designers, road shows, exhibition stands, email campaigns, TV adverts, websites, direct mail packs, and magazine and newspaper advertisements.

- Overseeing the sign off of marketing campaigns and literature, ensuring that the messages and designs meet the regulatory guidelines set by the brand, and liaising with compliance and legal personnel.

- Coordinating the launch program to not only employees but to external customers as well.

- Monitoring the consumer reactions- and the distribution of the product via market research and focus groups.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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