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09/08 Rashmi
Business Support Manager at Snaphunt Pte. Ltd.

Views:4 Applications:7 Rec. Actions:Recruiter Actions:2

Executive - Digital Marketing - IT Development Training (1-2 yrs)

Mohali Job Code: 227965

- Work alongside & learn from best in class talent

- Attractive Salary & Benefits

We are hiring for a company which is well known for IT Development Training.

The Job :

Key responsibilities areas :

- Leading digital strategy and innovation through the development and implementation of comprehensive digital marketing programs in line with business priorities.

- Devising actionable strategies from customer insights.

- Bringing the consumer perspective to marketing decision making by executing market analysis and research activities and providing insights and recommendations.

- Managing external agencies for the execution of research projects.

- Identifying ideal methodology and providing oversight on the data collection process and analytic work plan to ensure all available information is generated to support business needs.

- Leveraging research data and information to proactively identify business opportunities and gaining internal support to act upon these opportunities.

- Conveying analysis and recommendations via presentations and written reports.

- Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.

- Working with content marketing and design teams to create suitable content for each stage of a customer's digital journey.

- Reviewing and optimising the design and content of all online assets including the company website and social media pages.

- Planning and control of the digital marketing budget and spend by allocating budgets to different channels.

- Using A/B testing to optimise digital marketing performance.

- Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.

- Analysing product performance and redesigning as required.

- Designing, developing and managing activities from product definition & planning to production and release.

- Developing product strategy and roadmap.

- Managing prioritisation and trade-offs between customer experience, business impact, performance, and post-launch support.

- Working cross-functionally with design and technology teams to ensure timely and quality release of product/ enhancements.

Ideal Candidate :

Key Competencies :

- You possess a Degree/Diploma in Computer Science, Engineering or related field.

- You have at least 1 year experience, ideally within a Consumer Insights/Market Research, Digital Marketing or Product Manager role.

- You are experienced in managing a wide range of qualitative and quantitative research.

- You have good interpersonal and communication skills and are adept at working with multiple stakeholders to drive desired outcomes.

- Experience within would be a strong advantage.

- You are a strong team player who can manage multiple stakeholders

- You are a self-starter and demonstrate a high level of resilience

- You are a strong networker & relationship builder

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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