- Strong opportunities to progress your career

- Opportunity to make a positive impact

- Flexible working options

- Our client is a company that works in a flexible environment for the software development process, adjusting as per their client's requirements. Quality work is a prerequisite for every task they undertake at GreatWits as they consider that "every day counts". And why not; they know that good jobs always bring new clients. They work on the world's finest platform and latest technologies to ensure robust and seamless solutions for your business. Their objective is to achieve 100% client satisfaction by offering reliable and adaptable IT solutions with end-to-end customization.

The Job :

- Our client is looking for a Digital Marketing Executive to join the team

Your responsibilities will include :

- Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.

- Working with content marketing and design teams to create suitable content for each stage of a customer's digital journey.

- Reviewing and optimizing the design and content of all online assets including the company website and social media pages.

- Planning and control of the digital marketing budget and spending by allocating budgets to different channels.

- Using A/B testing to optimize digital marketing performance.

- Analyzing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.

- Planning and executing viral marketing campaigns across a range of social media platforms.

- Working on app store optimization.

- Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement.

- Designing and developing a strong employer branding strategy.

- Partnering with various internal and external stakeholders to promote and communicate the employee value proposition (EVP) and help position the company as an employer of choice.

- Building campaigns to support recruitment and drive talent attraction and engagement across multiple channels.

- Analyzing and interpreting metrics to measure the success of employer branding initiatives.

Ideal Candidate

Skills required :

- You have at least 1-year of experience ideally in Digital Marketing within the IT industry.

- You have experience in Employer Branding, App Marketing, and Social Media / Viral Marketing, which would be a strong advantage.

- You are highly goal driven and work well in fast-paced environments

- You are a strong mentor and coach who can build high-performing teams

- You are adaptable and thrive in changing environments

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.