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14/02 Cheena Chadha
HR Executive at Willben Ecommerce Solutions Pvt Ltd

Views:18 Applications:7 Rec. Actions:Recruiter Actions:0

Executive - Digital Marketing - IT (0-2 yrs)

Delhi Job Code: 110682

ROLE AND RESPONSIBILITIES : 

- Develop a website traffic plan and create goals and benchmarks to meet

- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

- Design, build and maintain our social media presence

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

- Identify trends and insights, and optimize spend and performance based on the insights

- Brainstorm new and creative growth strategies

- Plan, execute, and measure experiments and conversion tests

- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

- Instrument conversion points and optimize user funnels

- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

- Analyze key metrics that unit our website traffic and our service quotas

- Partner with advertising and media specialists to increase marketing results

QUALIFICATIONS AND EDUCATION REQUIREMENTS : 

- BS/MS degree in marketing or a related field

- Proven working experience in digital marketing

- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and//or display advertising campaigns

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