Executive - Digital Marketing - eCommerce (3-4 yrs)
Key Responsibilities :
- Develop and Implement SEM (Search Engine Marketing) /SEO (Search Engine Optimization) strategies
- Process implementation, including defining and tracking Social Media programs.
- Develop engaging online content to make it attractive for the target audience
- Optimization and bid management of PPC (Pay per click) campaigns.
- Creating multiple ad campaigns across multiple advertising groups.
- Preparing Progress report of online marketing Campaigns.
- Drive Traffic to Company website to increase sales.
- Keep abreast of new social media sites, web technologies, and digital marketing trends,implement these new technologies in developing campaigns and update current campaigns to include new information.